AG NATURALS

Natural hair care for the modern minimalist. AG’s newest products have been stripped down to their essence and formulated with up to 98% natural and nutritional, plant-based ingredients. We’ve combined a beautiful aesthetic with innovation and an abundance of natural ingredients to create healthy hair from the inside out.

DAVINES 

“BY CREATING BEAUTY SUSTAINABLY, WE ENCOURAGE PEOPLE TO TAKE CARE OF THEMSELVES, OF THE ENVIRONMENT IN WHICH THEY LIVE & WORK, OF THE THINGS THEY LOVE.”

Since the beginning, Davines has focused on crafting quality products that are scientifically engineered to work, and express our distinctive style and spirit.

Their style is a reflection of their curiosity and openness to the world – different cultures, customs, and people that truly inspire – and their Italian perspective of history and art, design and fashion, culture and lifestyle. They love things that reflect simplicity and harmony because their beauty is always modern. And although they’re in tune with today’s mood, Davines sets out to create concepts and products that are destined to become classics with their timeless appeal.

O WAY

ORGANIC WAY is the first professional haircare line based on zero mile biodynamic extracts, micronised plants, hydrolates and essential oils.

They have created a complete product range of extreme quality, designed to meet the needs of all hair types.

Precious formulas, selected by their research labs and conceived in order to engulf salon clients and staff in a unique multi-sensory, relaxing, engaging atmosphere.

“Italian quality meets nature.
Nature becomes pleasure.
Pleasure becomes beauty.”h